Privacy Policy

Last Updated: 8th June 2026

Introduction
At CW Freelance, we are committed to protecting your privacy and handling your personal information responsibly, transparently, and in accordance with UK data protection law, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website, www.cwfreelance.co.uk, contact us, enquire about our services, or otherwise interact with our business.

By using this website, you acknowledge that you have read and understood this Privacy Policy.

Who We Are
CW Freelance provides website design, digital marketing, SEO, content creation, and related online business services.

For the purposes of UK data protection law, CW Freelance is the Data Controller responsible for your personal information.

Contact Details
CW Freelance
Email: contact@cwfreelance.co.uk
Website: www.cwfreelance.co.uk
ICO Registration Number: ZC139369

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us using the details above.

What Information We Collect

Information You Provide Voluntarily
When you contact us through our website, email, telephone, or enquiry forms, we may collect:

Your name
Email address
Telephone number
Business name and details
Website information
Project requirements
Marketing preferences
Communications you send to us

Information Collected Automatically
When you visit our website, certain information may be collected automatically, including:

IP address (which may be anonymised)
Browser type and version
Device information
Operating system
Pages visited
Time spent on pages
Referral source
Approximate geographical location
Website interaction data

This information helps us understand how visitors use our website and improve our services.

How We Use Your Information
We use your information to:

Respond to enquiries and requests
Provide quotations and proposals
Deliver contracted services
Manage client relationships
Improve our website and services
Analyse website performance
Comply with legal and regulatory obligations
Maintain business records
Send marketing communications where consent has been provided

Lawful Bases for Processing
Under UK GDPR, we rely on the following lawful bases for processing personal data:

Activity

Website enquiries

Service delivery

Client administration

Invoicing and accounting

Website analytics

Marketing communications

Security and fraud prevention

Purpose

Responding to enquiries and requests

Providing contracted services

Managing projects and communications

Meeting financial and tax obligations

Improving website performance and user experience

Sending promotional information

Protecting systems and business operations

Lawful Basis

Legitimate Interests

Contractual Necessity

Consent

Legitimate Interests

Marketing Communications
Where permitted by law, we may send information about our services that we believe may be relevant to you.
Where consent is required, we will only send marketing communications after obtaining your consent.

You may unsubscribe or withdraw your consent at any time by:

Clicking the unsubscribe link in marketing emails
Contacting us at contact@cwfreelance.co.uk

Withdrawal of consent does not affect the lawfulness of processing carried out before consent was withdrawn.

Cookies and Similar Technologies
Our website uses cookies and similar technologies to improve functionality, analyse website usage, and enhance user experience.

Cookies are small text files stored on your device when you visit a website.

Types of Cookies We May Use

Essential Cookies
These cookies are necessary for the operation of the website and cannot be disabled through our systems.

Analytics Cookies
These help us understand how visitors interact with our website and improve website performance.

Marketing Cookies
These may be used to measure advertising effectiveness and deliver more relevant content.

Cookie Consent
Where required by law, non-essential cookies will only be placed on your device after you have provided your consent through our cookie banner or preference centre.

You may withdraw or update your cookie preferences at any time through the cookie settings available on our website.

Disabling cookies may affect the functionality of certain parts of the website.

For more information about cookies, visit https://www.allaboutcookies.org

Google Analytics
We use Google Analytics to understand how visitors use our website.

Google Analytics may collect information including:

IP address (which may be anonymised)
Browser information
Device information
Pages viewed
Time spent on pages
Referral sources
Website interactions

Google Analytics data helps us improve website performance and user experience.

For more information, please visit:
https://marketingplatform.google.com/about/analytics/

Sharing Your Information
CW Freelance does not sell, rent, or trade personal information.
We may share personal data where necessary:

With trusted service providers
With website hosting providers
With analytics providers
With email and communication providers
With payment processors
With professional advisers
Where required by law
To prevent fraud or protect legal rights

All third-party providers are expected to maintain appropriate security and confidentiality measures.

International Transfers
Some third-party service providers may process personal data outside the United Kingdom.
Where personal data is transferred internationally, we take appropriate safeguards to ensure information remains protected, including:

UK adequacy regulations
International Data Transfer Agreements (IDTAs)
Standard contractual safeguards
Other lawful transfer mechanisms recognised under UK data protection law

Data Security
We take appropriate technical and organisational measures to protect personal information.
These measures may include:

SSL encryption
Secure hosting environments
Password-protected systems
Access controls
Software updates and security monitoring
Secure cloud-based storage systems

While we take reasonable precautions, no method of internet transmission or electronic storage can be guaranteed to be completely secure.

Data Retention
We retain personal information only for as long as necessary to fulfil the purposes for which it was collected.
Retention periods may vary depending on the nature of the information and legal requirements.

Typically:

General enquiries are retained for up to 24 months
Client records may be retained for up to 7 years to meet accounting and legal obligations
Marketing consent records are retained while consent remains active

When information is no longer required, it will be securely deleted, anonymised, or destroyed.

Data Breaches
In the event of a personal data breach, CW Freelance will comply with all applicable legal obligations.

Where required, we will notify:

The Information Commissioner's Office (ICO)
Affected individuals

within the timescales required by UK data protection law.

Automated Decision-Making
CW Freelance does not use automated decision-making or profiling that produces legal or similarly significant effects on individuals.

Children's Privacy
This website is not intended for children under the age of 13.

We do not knowingly collect personal information from children.

If we become aware that personal information has been collected from a child without appropriate consent, we will take steps to remove the information promptly.

Your Rights
Under UK GDPR, you have the right to:

Access your personal data
Correct inaccurate information
Request deletion of your data where appropriate
Restrict processing
Object to processing
Withdraw consent
Request data portability
Object to processing based on legitimate interests

To exercise any of your rights, please contact - contact@cwfreelance.co.uk

We will respond to valid requests within one month unless an extension is permitted under applicable law.

Complaints
We would welcome the opportunity to address any concerns directly before you contact a regulator.

If you are unhappy with how we handle your personal information, please contact us first.

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO):

https://www.ico.org.uk
ICO Registration Number: ZC139369

Third-Party Websites
Our website may contain links to external websites.

We are not responsible for the privacy practices, policies, or content of third-party websites and encourage you to review their privacy notices separately.

Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect legal, regulatory, technical, or business developments.

Any updates will be published on this page together with the revised "Last Updated" date.